Aashirvaad – ITC Foods: Svasti Ghee – ROI-driven campaign through Amazon search ads

Kirtana Nair

Indian ghee brand Svasti ran a highly targeted Amazon campaign in 2021 to grow sales and brand preference while improving ROI versus its 2020 campaign.

Campaign details

Brand: AashirvaadBrand owner: ITCEntrant company: Performics - IndiaIdea creation: Performics MumbaiMarket: AsiaSector: FoodMedia channels: Search marketing, Online display Budget: Up to 500k

Executive summary

Amazon is generally seen as a...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today