A turnaround triumph: business transformation in the Pay TV industry
Rob Highett-Smith, Nikki King and Kylie Miller
This paper demonstrates how a well conceived and executed, practical research programme can help achieve a significant turnaround in business performance.
A turnaround triumph: business transformation in the pay TV industry
Rob Highett-SmithAUSTAR Entertainment, Australia
Kylie MillerBlue Moon Research and Planning, Australia,
Nikki KingAUSTAR Entertainment, Australia
This paper details the role...