A Small Rock Holds Back a Great Wave: Unleashing Our Potential
The objective of this paper is to make the case for change: change in the way we think, and in the way we act as a profession. We will argue that we have changed too little in a world that has been altering at a rapid pace. However, we will further argue that the change required relates to the fundamentals of how we do what we already do, rather than change in what we do. Indeed with regard to what we do, we...