Campaign details
Brand: Melbourne PolytechnicBrand owner: Melbourne PolytechnicEntrant company: Momentro - MalaysiaMarket: AsiaSector: Non-profit, public sector & educationMedia channels:Merchandise & free gifts, Websites & microsites, Gaming &...
A gamified approach to education marketing that focused on student micro-moments across five regions helping Melbourne Polytechnic to ride the pandemic
Australian educational institution Melbourne Polytechnic ran a digital content marketing campaign to recruit students after COVID-19 made traditional in-person marketing events impossible.
