Sport Chek: Leveraging the Love… and the Hate

Sport Chek, one of Canada's leading sports retailers, took understanding consumer behaviour to a new level to create sales opportunities and break through in an extremely competitive market.

Campaign details

Brand: Sport ChekBrand owner: Canadian Tire CorporationAgency: Touché!Market: CanadaIndustries: Clothing & fashion retailMedia channels: Online display, Online video, Programmatic display, Search marketing, Social mediaBudget:1 - 3 million...