Maxis Business: #Kitasapotkita / WeSupportEachOther business edition

Communications service provider Maxis broadened its appeal to SMEs in Malaysia by creating a dedicated online platform and repurposing its sales team to help them during Covid-19.

Campaign details

Brand: Maxis Brand owner: Maxis Broadband Sdn Bhd Entrant company: Publicis Kuala Lumpur Idea creation: Publicis Malaysia, Kuala Lumpur Media: Vivaki (Malaysia) Sdn Bhd, Kuala Lumpur Market: Malaysia Sector: Telephone & internet services Media channels: Content marketing, Email marketing, Magazines - business, trade, Online display, Online video, Programmatic display, Search marketing, Websites & microsites, Word of mouth, influencers Up to 500k

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