What brands need to know about the rising creator economy in Asia
Misaki Sato, Jeerapat Klinpayom and Sandra Lee
Shares research on influencers across APAC, and looks at how influencer marketing in the region has evolved since the start of the Covid-19 pandemic.
Brands and the creator economy
This article is part of a series of articles from the WARC Guide to brands and the creator economy. Read more.
Around five years ago, the creator economy in Asia – as we know it today – started spreading its wings, accelerated...
