Building diverse teams is an investment in the present – and the culturally complex future

Examines how to build teams that reflect diversity, and why they are important.

Brand activism in the Black Lives Matter era

This article is part of a series of articles from the WARC Guide to brand activism in the Black Lives Matter era. Read more.

Even as the US will move to a majority-minority population over the next several years – in fact the youngest generation  – shifts similar to what’s going on here are going on all over the world. And what this means for brands, and agencies, is that there will be a relentless need to build multicultural teams.

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