Brazilian consumers need to be well taken care of during a time of uncertainties

Ligia Paes de Barros

This article looks at different consumer groups in Brazil, especially as it concerns their needs and attitudes during a time of uncertainties.

This article is part of the August 2021 Spotlight Brazil series, "A close look at LATAM's largest market." Read more

What does the Brazilian consumer want? What are their behaviors and priorities? What many brand leaders are questioning at this moment of...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today