The share of global online video ad spend is set to return to 9.2%, after a dip over the past two years, with over-the-top (OTT) spend forecasted to reach $83bn, according to WARC Media's latest channel report The Big Picture: OTT and premium video...
Growth to return for online video share of spend in 2023, with OTT ad spend forecasted to reach $83bn
An overview of the latest WARC Media’s channel report The Big Picture: OTT and premium video streaming, as well as the latest Q3 results from major streaming companies.
