Xbox: Visit Xbox – the Birth of Gaming Tourism

Games console Xbox created a travel-themed campaign to engage a new audience of non-gamers worldwide.

Campaign details

Brand: Xbox Brand owner: Microsoft Agency: McCann London Market: United Kingdom Industries: Gaming hardware & software Media channels:Events & experiential, Livestreaming, Online display, Outdoor, out-of-home, Print - general, unspecified, Social media, Word of mouth, influencers Up to 500k

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