Tanqueray: #FFAB60 – Searching for the special colour of Seville

Sergio Garcia, Jacobo Pérez

Gin brand Tanqueray implemented a colourful multi-channel campaign in Spain to drive growth and stand out from the crowd.

Campaign details

Brand: Tanqueray Brand owner: Diageo Lead agency: PS21 Contributing agency: Carat Market: Spain Industries: Spirits & liquors Media channels:Events & experiential, Online video, Outdoor, out-of-home, Product sampling, Radio & audio, S Up to 500k

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