KFC: Scroll-Thru

KFC Arabia created an innovative drive-thru experience to boost revenue and increase take-up of its online delivery business in the Middle East.

Campaign details

Brand: KFC Brand owner: Yum! Brands MENAPKT Lead agency: Memac Ogilvy Contributing agency: Facebook MENA Market: Middle East & North Africa (general region) Industries: Restaurants & takeaways Media channels: Online video, Programmatic display, Social media Up to 500k

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands