Médecins Sans Frontières (MSF): Coronavirus crisis appeal
Richard Slater, Katie Spicer
Medecins Sans Frontiers (MSF), the humanitarian organisation, raised significant funds to provide urgent medical care in the battle against COVID-19 by anchoring its media spend around relevant news content in the UK.
Campaign details
Brand: Médecins Sans Frontières (MSF)Brand owner: Médecins Sans Frontières (MSF)Agencies:
M.i. Media, CraftedMarket: United KingdomSector: Charities & voluntary organisationsMedia channels:Content marketing, Direct marketing, Email marketing,...