Campaign details
Brand: VaselineBrand owner: UnileverLead agency: BBH New YorkContributing agencies: PHDCountry: United StatesIndustries: Skin care, sun protectionMedia channels: Sales promotion, Television, Websites & micrositesBudget: ...
The Vaseline Healing Project
An ambitious social mission helped healing skincare brand Vaseline make Vaseline Jelly a powerful force for global good and catapult the brand back to relevance in the US.
