Pinterest, a social network, launched a global communications campaign to spread awareness about its commitment to ensuring all information on the platforms is accurate and climate-conscious, to position itself as a trusted online space and to encourage other social media platforms to take similar steps to combat climate misinformation.
Introduction: The Rise of Climate Change Misinformation on Social Media
For more than a decade, Pinterest has been a hub for inspiring ideas and trusted information. But the world has changed dramatically since 2009 and, like most social networks, Pinterest...