Neurodigital: TOUCHING MASTERPIECES

NeuroDigital, a technology company, promoted its technologies by creating a Virtual Reality experience that gave the blind the chance to see through Virtual Touch in the Czech Republic.

Campaign details

Advertiser: NeuroDigital TechnologiesBrand: NeuroDigital TechnologiesAgency: Geometry Prague, s.r.o.Country: Czech Republic

Background

'Touching Masterpieces' from NeuroDigital, demonstrated the amazing potential of Virtual Reality haptics.

The 'Touching Masterpieces' Virtual Reality experience launched at Prague's National Gallery gave the blind a remarkable experience – to 'see', through Virtual Touch, iconic sculptural masterpieces they have never seen, or touched before.

This intimate encounter with visual arts opened up a new era of digital accessibility for blind and visually impaired people.

NeuroDigital's message about digital accessibility continues to spread across mainstream and viral media globally, and...

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