Kinder: 50 fulfilled wishes with Kinder

Kinder, a chocolate brand, increased sales in the Czech Republic by granting 50 wishes and posting them on its website and social channels.

Campaign details

Advertiser: FerreroBrand: KinderAgency: Momentum Czech RepublicCountry: Czech Republic


Sales of Kinder products are subject to significant seasonal fluctuations. Traditionally, the strongest periods from this point of view are Christmas and Easter. For the rest of the year, sales are not as strong, with summer being the weakest season, as people do not consume sweets as much in summer.

With our client Ferrero, we were therefore facing the challenge of supporting the Kinder products in such a way that the year-by-year comparison would grow, despite the observed and predicted general overall...

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