Nissan Canada: Conquer All Conditions

Nissan, the automobile manufacturer, emphasised the off-road capabilities of its Rogue crossover utility vehicle (CUV) to increase sales in Canada.

Campaign details

Agency: Juniper Park\TBWAAdvertiser: Nissan Canada IncCategory: Long Term Success

Section I — Case Parameters

Business Results Period (Consecutive Months): January 2014 – June 2017Start of Advertising/Communication Effort:January...