The Stroke Association: A stroke of insight

The Stroke Association, a UK charity, increased awareness in the UK by launching an online suite of creative work based on the stories of stroke survivors.

Executive summary

In 2019, The Stroke Association set out to get onto the charity map with an awareness campaign, Rebuilding Lives.

Overshadowed by emotive and well-funded causes such as cancer, stroke felt invisible and irrelevant, so the plight of su

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