Executive Summary
Welcome to today's Marketing Star Awards Submission Match Report, Scotland vs Suicide. These two bitter rivals have been fighting it out for a long time, but with FC United To Prevent Suicide now signed up, the home side are looking for a long-needed victory.
Scotland began its renewed push for victory in 2018 with the establishment of the National Suicide Prevention Leadership Group (NSPLG), tasked with implementing the Scottish Government's Suicide Prevention Action Plan. The ambition behind the group was to reduce the rate of suicide in Scotland by 20% by 2022, with our nation's figures making for...