Turkcell BiP Messenger: Kim 1 GB İster Newest way to entertain

Turkcell BiP Messenger, a Turkish messaging app, developed a trivia chatbot that awarded users with data packages in order to increase brand awareness and in-app purchases in Turkey.

Campaign details

Brand: Turkcell BiP Messenger Lead agency: 4PLAY Mobile Creative People Region: EMEA



We should admit that the mobile world enabled lots of ways to have fun through it. However, mobile users' behaviors are changing day by

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands