Johnson’s Baby: Touch

Johnson's Baby, the baby-care brand, used social media and events to differentiate its brand in a crowded Indonesian market.

Campaign details

Brand: Johnson's BabyBrand owner: Johnson & Johnson IndonesiaLead agency: BBDO IndonesiaContributing agencies: DDB Tribal Singapore, UM Indonesia, Golin IndonesiaCountry: IndonesiaIndustries: Baby careMedia channels:Events & experiential,...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands