Byblos Bank: There's no home like home

Byblos Bank targeted Lebanese expats with an integrated content campaign to promote its Expat Housing Loans.

Campaign details

Brand: Byblos Bank Brand owner: Byblos Bank Lead agency: FP7/BEY Contributing agencies: UM MENA Beirut Country: Lebanon Industries: Banks Media channels:Online display, Online video, Outdoor, out-of-home, Programmatic display, Television, W Up to 500k

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