Always: Relevant content led to massive impact with young women

Always, a feminine hygiene brand, engaged young women in Denmark in a discussion of menstruation which led to a 65% increase in Always usage.

Campaign details

Brand: Always Advertiser: Always Agency: Shero.dk/Carat Country: Denmark

Campaign Summary

Shero.dkwas the perfect platform for Always to both reach and engage young women. The partnership resulted in overwhelming results – there is a

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