10 Trends for 2013

Dan Calladine, Head of Media Futures at Aegis Media, details his 10 trends for 2013: Makers; Online to offline; Work-arounds; Paid; Digital scarcity; Chinese influence; Acquisitions; Targeting; New currencies; The wow factor.

10 Trends for 2013

Dan CalladineAegis Media 

Although nothing changes on New Year's Day 2013 - and all of the trends described below are already happening - they will nonetheless grow significantly over the next 12 months, having a greater impact than...

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