2degrees: 2nd Chance Charlie – Fighting For Fair Footy

Josh Taylor-Dadds

2degrees, a telecommunications company, launched a campaign in New Zealand to increase spontaneous association with Super Rugby, improve perceptions of network quality and strength and grow market share of post-paid contracts.

Campaign details

Brand: 2degrees MobileBrand owner: Trilogy International PartnersEntrant company: TBWA\NZ - New ZealandIdea creation: TBWA/New Zealand AucklandMarket: Australia & New ZealandSector: Telecoms & utilitiesMedia channels:Social media, Outdoor,...

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