What the new normal looks like: Google data | WARC | The Feed
You didn’t return any results. Please clear your filters.
What the new normal looks like: Google data
Digital media research Search marketing
Multiple years into the pandemic and what we all wanted to know in March 2020 – how, exactly, the pandemic would change our economy and society – is becoming clear; Google and Axios analysis illuminates what’s changed.
A collaborative visualisation
The search firm, along with the online publication Axios and design firm Schema, has put together a new site to explore how search interests have been changing over the course of the crisis, taking in topics from roller skates, to tequila, to bleach.
- Work from home: now we have invested, we appear to be continuing to use those home office items.
- Beauty is back as we’re back to socialising, but loungewear doesn’t seem to be going anywhere. We have tasted the forbidden fruit and there’s no going back.
- Optimisation. Given we’re at home more, home-improvement has continued from the beginning of the pandemic.
Sourced from Google, Axios, Schema. Image: Google
Email this content