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WARC Creative examines the enviable success of IKEA
12 September 2023
WARC Creative examines the enviable success of IKEA
Creativity & effectiveness Furniture & furnishings retail Global

IKEA has had as many as six campaigns appear in WARC’s Creative 100 in a single year, success that is examined in this profile of the top-performing brand. 

The analysis looks at the performance of IKEA in the WARC Rankings and compares it to WARC’s comprehensive set of creative effectiveness frameworks.

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