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14 December 2020
The wellness challenge for 2021
Health & well-being
Functional foods, supplements
Global
Wellness, self-care, burnout and stress will have some or significant impact in the development of the 2021 marketing strategy for 80% of respondents to a survey for the WARC Marketer’s Toolkit.
What it means
Being COVID-secure will remain essential; in addition to hygiene measures, brands will need to consider how they can support consumers’ mental health as recession bites.
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