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Daily effectiveness insights, curated by WARC’s editors.

The wellness challenge for 2021
14 December 2020
The wellness challenge for 2021
Health & well-being Functional foods, supplements Global

Wellness, self-care, burnout and stress will have some or significant impact in the development of the 2021 marketing strategy for 80% of respondents to a survey for the WARC Marketer’s Toolkit.

What it means

Being COVID-secure will remain essential; in addition to hygiene measures, brands will need to consider how they can support consumers’ mental health as recession bites.

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