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The sound of a new generation of audio influencers | WARC | The Feed

The sound of a new generation of audio influencers
14 April 2021
The sound of a new generation of audio influencers
Influencers, KOLs Music & sound Devices & apps

Influencer marketing has a new string to its bow: the audio creator. A new WARC Trend Snapshot outlines how these influencers differ from those brands are used to working with on visual social platforms like Instagram and TikTok.

Why the sudden interest?

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