Tackling the industry’s talent problem | WARC | The Feed
The Feed
Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors.
You didn’t return any results. Please clear your filters.
Tackling the industry’s talent problem
Salaries in advertising and marketing are in decline, dropping as much as 10% over the last decade, just one of several factors that are putting people off from joining the industry at a time when it needs more voices.
Why it matters
Advertising needs to reflect the world we live in order to be truly effective. If the talent pool shrinks considerably or becomes too monocultural, it will have a deleterious effect on creativity, imagination and output.
To attract the best and brightest people, the industry needs to get better at promoting itself as an inclusive place to work with...
This content is for subscribers only.
Sign in or book a demo to continue reading WARC’s unbiased, evidence-based insights that save you time and help you make marketing choices that work.
Email this content