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Social media and the marketing mix opportunities in India
20 February 2023
Social media and the marketing mix opportunities in India
Social media planning & buying India Strategy

The social media landscape in India has evolved rapidly and dynamically over the last 20 years, creating big opportunities for brands to respond to changing consumer behaviour. 

Rheya Hiremath and Zameer Vikamsey from creative and advertising agency Wife explore some of the bigger trends.  

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