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24 February 2022
OOH advertising to grow by 16.5% in Q1 2022
GlobalAdvertising expenditure & forecasts
Out-of-home advertising's recovery from COVID disruption is expected to continue this year, with spend forecast to grow by 16.5% worldwide in Q1 2022. This is according to WARC Data's latest Global Ad Trends report, which focuses on the IRL ('in real life') ad economy.