Four ways to build trust in the healthcare sector | WARC | The Feed

In Spring 2020, Edelman’s Trust Barometer revealed trust in the healthcare sector had reached an all-time high. Less than a year later, trust in the sector had fallen back to pre-COVID levels. The healthcare sector could, and should, do more to gain the public’s trust, argues Carolyn Paul, EMEA Health Chair, Edelman, who outlines four actions healthcare brands can take to rebuild consumer trust

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