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As the clock counts down towards the next Summer Olympic Games in Paris in 2024, a new analysis estimates just how much a marketer can expect to spend on sponsorship.
Ligue 1 x Uber Eats vs. PSG x GOAT
SponsorPulse analysed two existing “tier-one” deals in France: Ligue 1’s partnership with Uber Eats, and Paris Saint-Germain FC’s sleeve sponsorship agreement with footwear brand GOAT.
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