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Audiences spend 10 seconds reading an email, down 15% | WARC | The Feed
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01 October 2021
Audiences spend 10 seconds reading an email, down 15%
Digital media consumption
Email marketing
Global
The time spent reading an email has fallen 15% to just 10.0 seconds this year, giving email marketing campaigns an even shorter amount of time to engage their audience, according to data from email marketing company Litmus.
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