World Animal Protection: When disasters strike, animals suffer

World Animal Protection, a non-profit animal welfare organisation, created a quant/qual study that provided it with hard evidence to encourage the protection of animals from government officials globally.

Campaign details

Brand: World Animal ProtectionAgency: Flood + PartnersCountry: Global

Synopsis

Introduction and objectives

World Animal Protection is a global charity helping to find practical ways to prevent animal suffering worldwide. They work collaboratively with those able to effect change at scale: governments and institutions that can help improve the lives of animals.

Their Animals in Disasters campaign is aimed to move governments and animal owners to reduce disaster impacts on animals by including their protection in disaster risk management plans. It also helps governments meet commitments under the Sendai Framework for Disaster Risk Reduction...

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