Winning The High Street Loyalty Battle
Robert Diamond Diametric
You can't open a newspaper these days without reading about another troubled high street retailer. Looking back over 2004, M&S reported further declines in same-store sales, illustrated by the fall from being the UK's number one children's clothing retailer to fourth position in just five years. Boots cut 900 head office jobs and reinvested in stores in the face of an aggressive 70 million discounting campaign by Tesco. Dixons closed a third of their UK stores in the face of relentless supermarket...