Trends Snapshot: Artificial intelligence
Stephen WhitesideWarc
This Trend Snapshot includes:
Trend overview: what it is and why it's important
Brands ahead of the curve: examples from Knorr, Singapore Airlines and Mattel
What it means for brands: expert insight from Michael Florence of PHD and Jonny Tooze of Lab
What can we expect: where this trend might lead
Next steps: how to get involved
Further reading: where to find more on this subject
Trend overview
Artificial intelligence (AI) was once the sole preserve of science-fiction movies like The Terminator, The Matrix...