World market for consumer health

This report examines the performance of consumer health categories comparatively against other consumer industries and across regions and markets; it also explores the expected five-year forecasts for each category.
  • The COVID-19 pandemic has generated elevated sales for immunity-orientated vitamins and dietary supplements.
  • Social distancing and lockdowns curtailed the selling case for several consumer health products.
  • The usage of many consumer health products is predicated on movement and socialisation; with these basic aspects of modern life constrained, the near-term prospect of many of these categories will be similarly dragged down.
  • The distancing brought on by COVID-19 in the early months of 2020 accelerated sales through e-commerce across the world....

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