How well is the marketing sector turning its good intentions about heightened diversity into meaningful action?
That was a question the ANA Educational Foundation (AEF) – a unit of the Association of National Advertisers (ANA) – set out to answer in a new study. And, on the one hand, it had good news: “Industry and academia universally agree on the importance of diversity and inclusion,” the reported asserted.
“In fact,” the 65-page analysis – entitled “The Diversity Disconnect: Charting More Inclusive Pathways to of Growth”, and produced in partnership with research firm Egg Strategy – revealed, “there have...