Visualizing the future of digital: Pinterest president Tim Kendall on digital advertising, the digital consumer's visual journey, and more

This article provides information and answers from Pinterest President Tim Kendall on questions about digital advertising and the digital consumer.

Tim Kendall knows a thing or two about digital advertising. Formerly the director of monetization at Facebook and now president at Pinterest, Kendall has been in the business of technology for more than a decade.

Pinterest, with 175 million monthly active users, is neither a small platform nor a social behemoth like Facebook, but the visual-focused platform is populated with people who are in the mindset to buy: According to a 2015

Millward Brown study commissioned by Pinterest, 93 percent of users said they use Pinterest to plan purchases.

"People use what looks good to guide themselves to ideas...

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