Understanding how we behave differently online: Part 3 - How physical interface with technology can impact on behaviour

Crawford Hollingworth, Liz Barker and Jamie Halliday

This article, third in a three part series that explains how understanding decision-making can be applied to the digital world, focusses on two potential impacts of the devices people use to access the internet.

Understanding how we behave differently online: Part 3 - How physical interface with technology can impact on behaviour

Crawford Hollingworth, Liz Barker and Jamie HallidayThe Behavioural Architects

In the last decade we have learnt more about our behaviour than in the last 100 years. We have begun to map the human behavioural blueprint! Whilst much of this learning has been in the offline, ‘real’ world, there is now an emerging focus on how these insights can also be applied to understanding our ever-expanding digital world.1This is important because the online environment affects our behaviour in very different...

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