Under pressure: CMOs need to find a balance between productivity and burnout
Urey Onuoha
Early in 2015, Workfront, a Lehi, Utah–based work and project management solutions company, released a report that makes one thing very clear: marketers are stressed out. According to the report, one out of four marketers say they are "overly stressed" or "stressed to the max," and of 526 marketers surveyed, 80 percent think their teams are understaffed and generally overloaded with work. Being stressed or overworked doesn't mean the work stops, however, and CMOs need to find a balance between productivity and burnout.
According to Cathy...