The Next Normal: An unprecedented look at Millennials worldwide

This paper presents the findings from research by Viacom International Media Networks, the television network, into the millennial generation in 32 countries worldwide.

The Next Normal: An unprecedented look at Millennials worldwide

Christian Kurz, Carlos GarciaViacom International Media NetworksJo McIlvennaJo McIlvenna

Introduction

Viacom International Media Networks' 'The Next Normal' delivers insight into the attitudes, values, aspirations and perspectives of young people (ages 9-30 years) from 32 countries. In Latin America we covered Brazil, Mexico and Argentina. The Americas were represented by the United States of America and Canada. Europe was represented by France, Spain, Italy, Portugal, Greece, UK, Germany, Netherlands, Sweden, Russia, Hungary and Poland. Asia-Pacific countries included China, Japan, Singapore, Malaysia, Thailand, Philippines, Australia, New Zealand and...

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