The Design Museum, London: The Christian Louboutin Retrospective

This case study describes how the design of a retrospective exhibition of Christian Louboutin shows held at the Design Museum, London, attracted more visitors than to any of the museum's previous exhibitions.

The Design Museum, London: The Christian Louboutin Retrospective

Agency: HouseholdClient: The Design Museum, LondonBrand: The Christian Louboutin RetrospectiveCategory: Exhibitions and Experiential Environments

Executive summary

In 2012, Christian Louboutin celebrated a twenty-year career that has pushed the boundaries of shoe design with a retrospective exhibition at the Design Museum, London. The ambition was to mark the occasion by taking visitors on 'a journey through the world of Christian Louboutin' to give them unique insight and access to both the man and the brand.

"There are few boundaries between my work life and my personal...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands