The Lighthouse Centre For Wellbeing: Unspoken, uae

The Lighthouse Centre for Wellbeing, a leading community mental health and wellness clinic, wanted to address the subject of mental health within UAE businesses.

Campaign details

Brand: The Lighthouse Centre For WellbeingBrand owner: The Lighthouse Centre For WellbeingEntrant company: McCann Health, DubaiMedia: FP7 McCann, DubaiPR: FP7 McCann, DubaiMarket: United Arab EmiratesSector: Healthcare services, providersMedia channels: Direct marketing, Events & experiential, Magazines - Business, trade, Outdoor, out-of-home, Social media, Websites & microsites, Word of mouth, influencersBudget: Up to 500k

Executive summary

Despite significant strides in healthcare in UAE, those struggling with mental health continue to face stigma in their workplaces.

The topic of mental health is inadequately discussed...

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