Sojitz Corporation: Tuna Scope

Sojitz Corporation, a trading company, encouraged better quality tuna in Japan by launching an AI system, TUNA SCOPE, which analysed the quality of tuna being caught.

Challenge

Tuna is one of the ocean' s greatest treasures. The numbers of tuna have dwindled in recent years due to overfishing. Because tuna is generally traded by weight, fishing practices that sacrifice quality in favor of sheer quantity have become the norm, contributing to the overfishing problem the world faces. Overfishing practices damage fish quality, but this issue often goes unidentified. So we created a new technology that could analyze the quality of each and every tuna, with the goal of shifting the market's focus from quantity to quality. Our aim is to share high quality tuna with the...

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