Peruvian League Against Cancer: The Tasty SPF (Solar Protection Food)

Peruvian League Against Cancer, a private, charitable and non-profit institution, launched a campaign that encouraged Peruvians to eat well in order to protect themselves against the sun and help reduce rates of melanoma in the country.

Summary

Peru is one of the countries with the greatest gastronomic diversity. It is the best culinary destination in the world for the variety of its natural supplies, ancient traditions and high quality food. However, it is also the country with the highest rate of ultraviolet radiation, which is reflected in the increase in cases of skin cancer. How can we take advantage of the gastronomic wealth of Peru in favor of the fight against skin cancer?

The Peruvian League Against Cancer stood up for the challenge and created The Tasty SPF (Solar Protection Food), a campaign that addressed, for...

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